Client:

FreightConnections

 

Services:

Website Design, Mobile Design, Email Templates, Project Management

 

URL:

www.freightconnections.com

 

Year:

2011/2012

 


An in-house project for a Wisconsin based start-up company that unites shippers and carriers in the freight industry in an auction-style platform, cutting out the middle man. I focused on the intensive UI/UX design of the subscription based user auction site and the public facing marketing site, mobile app design, print design, worked closely with a media team to create a promotional video,  designed their email templates, skinned their facebook page, and bug-tracked for the programming team. I worked closely with an in-house marketing manager, an off-shore programming team, and the Wisconsin sales and executive team. Target demographic was blue-collar freight industry men. Current live site is not our design.